MARTECH EAST
MARKETING. TECHNOLOGY. MANAGEMENT.
Three previously siloed disciplines, now converging. As you travel along the path toward digital transformation, re-examining your professional identity, role, and responsibilities, you realize that your situation and experience set you apart. You’re operating outside the box… but you’re not alone.
There are others like you – tech-savvy marketers blending diverse expertise to propel their careers and organizations into a more sophisticated and accessible future. You need the chance to meet with your kind, learn from them, train with them. You need a conference that speaks directly to your talents and trajectory.
MarTech is designed to help you discover, learn, and connect with others passionate about the challenges of modern marketing. Join us to navigate the complexities, technologies, and organizational challenges you face every day. You’ll leave with best practices and relevant case studies from senior marketers just like you.
"Marketing, technology, and management were silos of the past. Marketing technology management — MarTech — is the fabric of the future." - Scott Brinker, MarTech program chair, and editor of chiefmartec.com
MarTech Is...
- A blended curriculum of marketing, technology, and management topics that unearths new possibilities, reveals emerging opportunities and affirms the work you do.
- Two incredibly intense days of sessions and networking; an unequaled chance to meet your peers and connect with leading marketing technology vendors.
- Designed for hybrid leaders charged with breaking down silos and assembling marketing technology stacks that deliver exceptional results for their organizations.
- A dynamic, intelligent community that will help accelerate your career and empower you to become a stronger, more confident professional.
MarTech Isn't...
- Focused on any particular vertical or industry (we believe that revelations can come from unexpected places).
- A place to learn how to manage any particular tool or technology (if you want that, we suggest a vendor-specific show).
- Beholden to one software or professional services firm looking to hock its wares (our singular focus is your experience, not making next quarter’s sales quota).