Whether it's welcome kits, statements, or signed agreements, enabling business users to personalize and accelerate time to market for communications is mission-critical for organizations focused on providing exceptional digital experiences. Achieving operational efficiency and maintaining compliance are valuable benefits, but are table stakes for marketers who want to drive retention through interactive, multi-channel customer communications.

eMarketer is pleased to moderate a special presentation with Kaspar Roos, CEO of Aspire, and Logan Franey, product marketing manager at Adobe, on how to:

• Future-proof your customer communications solution to meet consumer demands and stay competitive in the market
• Stay up-to-date with an in-depth analysis of the evolution of customer communications solutions and best practices
• Improve customer engagement and retention by embedding interactive, contextually relevant content in high-value communications 

Date: August 28, 2018

Time: 1:00 pm ET

If you sign up and cannot attend, we'll send you a link to view the slides and the full recording the day after the live broadcast.

Meet the Presenters 

 

		Kaspar Roos is a leading expert, consultant, and recognized thought-leader in the Customer Communications Management (CCM) industry. He is the CEO and founder of Aspire, a boutique consulting firm specializing in the CCM and Digital Customer Experience (DCX) industries.
		Logan Franey is a product marketing manager for Adobe Experience Manager Forms, responsible for Financial Services, Insurance, and Healthcare. In this role, he drives product & commercial strategy, marketing initiatives, partner strategy, and implementation best practices.

 

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