The evolving CCM technology landscape

The Customer Communications Management (CCM) market is in transition. This article highlights how CCM is changing from document-centric software into solutions that are used within a wider Customer Experience context.

This article answers the following questions:

1. What is Customer Communications Management?
2. How is CCM changing in the years to come?
3. What are some of the key shifts visible in the market?

This article is intended for an IT audience, but could also be of interest to business analysts, business architects or more technical customer experience or marketing operations professionals. A high-res version of the images in this article are included in the accompanying slide deck.